100 Percent Pure

100 Percent Pure Brightening Serum


Enlivens dull-looking skin for a more radiant, balanced complexion. Features natural lighteners like bearberry, sake, and fruit acids — not harsh bleaches.



  • Organic Aloe Barbadensis (Organic Aloe) Leaf Juice

  • Organic Rosa Centifolia Flower Water (Rose Hydrosol)

  • Punica Granatum (Pomegranate) Seed Oil

  • Citrus Medica Limonum (Lemon Juice) Extract

  • Loofah Cylindrica (Vegetable Cellulose)

  • Rice Ferment Filtrate (Sake)

  • Arctostaphylos Uva Ursi Leaf (Bearberry) Extract

  • Kojic Dipalmitate (Kojic Acid)

  • Glycyrrhiza Glabra (Licorice) Root

  • Ascorbyl Palmitate (Vitamin C)

  • Extracts of Punica Granatum (Pomegranate)

  • Vaccinum Macrocarpon Fruit (Cranberry)

  • Cetearyl Olivate & Sorbitan Olivate

  • Extracts of Citrus Paradisi Peel (Pink Grapefruit)

  • Citrus Medica Limonum Peel (Lemon)

  • Lonicera Caprifolium (Japanese Honeysuckle)

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